the key European dating website has opted for Smart AdServer to control each of its web marketing promotions in France and Europe
Paris, – Smart AdServer, a player that is leading European countries in adserving and electronic marketing, announces that MEETIC, the best European dating agency, has plumped for its marketing answer to deliver each of its display promotions in European countries and optimise its campaign to recruit brand brand brand new users.
Started in 2002 because of the French born Marc Simoncini, MEETIC may be the leading European agency that is dating. Providing two different services – dating and matchmaking with Meetic and Meetic Affinity mainly – in 16 countries in europe (France, Belgium, Switzerland, Luxembourg, Italy, Spain, Austria, Sweden, Finland, Denmark, the uk, Germany, Portugal, Poland, Norway plus the Netherlands) and Latin America, MEETIC will come in 13 languages. With 945,000 members, and following buyout for the European tasks of the competitor Match.com (the united states team IAC and leader that is global final February, MEETIC happens to be the benchmark for online dating in European countries. It really is in specific as a result of a powerful online recruitment policy that MEETIC is in a position to be market frontrunner, across European countries. From the power of the total outcomes, MEETIC chose to carry on its expansion in European countries.
With this thought, MEETIC ended up being looking for a reliable, scalable and revolutionary technical solution, handled by a group of professionals, that makes it feasible, regarding the one hand, to handle and harmonise each of its promotions to win new customers and improve consumer commitment in European countries, as well as on one other to analyse performance and quickly determine any profits on return. After examining all leading technologies in the advertising host market, MEETIC find the Smart AdServer advertiser solution, in specific because of its advanced features and user friendliness that is real. Additionally, MEETIC’s specific major acquisition issues needed a response that is personalised. Smart AdServers capability to develop customised functions with very high added value services of focusing on, reporting and tracking had been consequently a determinant criterion for MEETIC.
Now MEETIC that is boasting among new clients, Smart AdServer has strengthened its place as a standard player into the French and European areas. “We are pleased to announce the signing for this pan-European agreement with one of many biggest advertisers in European countries. This agreement fits completely with this worldwide development strategy, and bears witness to your undeniable competitive benefits and readiness of Smart AdServer“, claims Cyrille Geffray, the Managing Director of Smart AdServer. “This signing is a solid signal not just for people nevertheless the whole market. The largest players, advertisers, news agencies and marketing homes are actually prepared to imagine a substitute for conventional solutions that are adserving. They have been looking for more partners that are innovative to aid their jobs. In a environment that is increasingly competitive that the internet marketing market is dominated by three key players, Smart AdServer’s liberty from some of these leaders can be reassuring.”
Among its customers are big news agencies such as for instance Zed electronic, Starcom, Mindshare, Mediacom, Mediaedge:cia, Universal McCann, … because well as being a big amount of websites and businesses, including PIXmania, Reed company, Axel Springer Hungary & Poland, broadcast Canada, MSD worldwide, Wolters Kluwer, Los Angeles Vanguardia, Canal+, Curse Gaming, Amiado…
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